Let the Games Begin: Online games becoming a winning play for advertisers

Internet.com (June 6, 2001) When kids log on to the games page of Nick.com, the web site of the Nickelodeon television network, one of the first things they are likely to encounter is banner ad that reads: “You’re a player? Choose a game.” Their choices include the Honeycomb Craver Course, Lunchables Scooter Challenge, Climb Mt. […]